Part of my job is to provide instruction to community college students. Here’s what I have them do. I ask them open up Google.com. Then I tell them to search for “Martin Luther King Jr.” Then we examine the search results. Then they everyone gasps in horror and shock when they discover that one of the top ten results–usually the second or third–www.martinlutherking.org is run by Neo-Nazis.
It’s an effective device. Students realize quickly that they can’t trust Google results.
Just because Google ranks a page highly doesn’t mean that the page contains reliable or relevant information. In fact, it proves what I have been saying for a over a decade: Google sucks!! As a search engine, Google is a complete flop. Have you ever tried searching for something as simple as “printable haircut coupons”? If you haven’t give it a try. You will be bombarded with spammer sites that try to trick you into giving them your e-mail address and they never once take you to a page that actually has a printable coupon. It’s tragic Google has become nothing more than a promoter for link farms, spam-bots, and porn. Was that their dream?